Carl Spencer

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Ballin

  • Project: Web, Android & iPhone App
  • Role: Creative Direction, Branding, UI/UX
  • Date: 2017 - 2019

The instant nightlife booking app, connecting partygoers and nightclubs in the UK.

The UK's nightlife scene needed a boot into the digital age, so we began working on the UX design for an industry-first app, to bring the VIP clubbing experience to all — with access to the best venues, instant entry and great benefits. The designs needed to allow partygoers to easily book guest-lists with group discounts, save favourite venues, view live media and find information such as location and nearby transport links.

To ensure pixel-perfect handoff for the UI and animations I created prototypes in Framer and Xcode, which later allowed us to integrate a night mode and optimise for the iPhone X. Alongside crafting the Ballin app I also explored the branding and identity, tone of voice, marketing campaigns, presentation documents, content optimisation, social media presence and a mobile-first marketing website.

With over a hundred clubs already signed up across London and an Android app recently completed, Ballin launched in 2019.

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Club Details

iPhone App Screens

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Dark Mode

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Brand Identity

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Marketing Site

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Android App

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Email Marketing